Extract all meta content information from a web page and see what meta tags uses your competitors to rank on Google.
Meta tags plays important role in search engine ranking and every webmaster should optimize it for higher rankings. Most part that need to be reviewed are: Title of the page, Description of the page and Keywords of the page. This is the most important meta tags that should contain all your pages inside HEAD tag area. There are some talks that keyword metatags nowadays are not important. But we can assure you Yahoo and Bing search engines still gives some rank points for keyword metas.
Other important meta content part is meta tags that are secondary important - it's Facebook and Google special metatags, so called Open Graph tags that are used to display predefined data at Facebook and Google.